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Blended Reality
Client: Yale Center for Collaborative Arts and Media
Role: Designer (HvADesign)
The Yale Center for Collaborative Arts (CCAM) connects arts and sciences through new tech via their HP Blended Reality program. HvADesign had the privilege of designing the initial branding and building the aesthetic direction through different digital, print, and environmental collateral. I specifically led the effort in designing the 2022 printed brochure highlighting a selection of faculty and student-led research, as well the initial concepting for the exterior wall of their lab at Yale.
Blended Reality Brochure, 5th Edition: Cover
Blended Reality Brochure, 5th Edition: Interior
Blended Reality Brochure, 5th Edition: Exterior
Blended Reality Brochure, 5th Edition: Fold-out Poster
Yale Blended Reality Lab: Agamograph Wall Concept
Yale Blended Reality Lab: Agamograph Wall SketchUp Rendering