Daily Harvest: IRL Activations

Role: Senior Graphic Designer
Location: Remote (NY/NJ)

 

Daily Harvest is a food subscription company on a mission to make consuming sustainably sourced and organic fruits + vegetables easier for everyone.

As the owner of the print channel, I have had the opportunity to stretch the scope of my role and assist in design for IRL activations. This includes highlights like creating in-aisle and sampling cart assets for their launch into grocery; the logo, mural, pattern, and print design for their Chop Shop; collaborating with the agency Ludlow Grey to design their 2023 and 2024 showing at the Natural Products Expo West trade show.


Grocery Assets: Freezer Cling, Shelf Blade, Floor Talk, Sampling Cart

SUMMER 2023


Chop Shop Pop-Up: Logo, Mural, and Pattern Design

SPRING 2022


Expo West Booth and Sampling Station Design Direction

SPRING 2023

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Daily Harvest: Packaging

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